Startup Journey
From Pre-Med to Founder
From pre-med student to founder — my startup journey has been anything but linear. Each role taught me something new about building, growing, and operating at the intersection of culture and technology.
Summer 2021
Visit XRC Labs (now XRC Ventures)
Operations & Business Development Intern
- ›First major startup internship — pivoted from pre-med to the entrepreneurial path.
- ›Improved the venture accelerator operations and assisted with startup job board development.
- ›Optimized cloud storage infrastructure and helped develop an asynchronous accelerator.
- ›Created course materials repurposing previous online seminars.
- ›Conducted startup research for XRC's weekly newsletter and connected with portfolio founders.
2021 – 2023
Happy Studios
Campaign Manager → Growth
- ›Joined a UK-founded, early-stage music marketing and creator management agency.
- ›Managed influencer campaign execution for major music labels.
- ›Worked with artists including Lil Tecca and Salem Ilese, and brands like Casetify, G-Fuel, and McDonald's.
- ›Progressed to growth-focused projects — sourcing and signing new talent.
- ›Played a key role in growing the Latin American division, Influencia.
- ›Happy Studios was acquired in 2023.
2023
Visit Melo Music
Growth Intern
- ›Worked at an underground artist discovery platform with 40,000 monthly active users.
- ›Spearheaded artist outreach and onboarding onto the platform.
- ›Fostered a strategic partnership with a Web3 startup, growing the user base by 1,000 users.
2023
Visit Nitrility
Growth & Investor Relations Intern
- ›Worked alongside founder Avi Patel on growth and investor relations.
- ›Built relationships with angel investors and venture capital firms.
- ›Contributed to artist onboarding and label/distribution strategy.
2024 – Present
Visit Lunar Media
Co-Founder
- ›Founded a tech-enabled digital marketing and creator management agency.
- ›Designed to outperform traditional firms using AI-enabled workflows for faster, more efficient campaigns.
- ›Serviced 500+ creators and facilitated 500+ deals.
- ›Generated over $500K of value to creators in 2025.
With Avi Patel during my internship at Nitrility
Building Never Stops
My startup journey fueled my creator economy work. See how it all comes together.